A new survey highlights a major shift: Millennials crypto purchases 2025 are booming, with 42% of U.S. millennials reporting that they have used cryptocurrency to buy goods. The data comes from Coupon Follow’s latest 2025 Millennial Shopping and Trends Report, showing that crypto is increasingly integrated into everyday life.
Millennials Crypto Purchases 2025: Usage Patterns and Trends
According to the study, 8% of respondents said they use crypto for purchases whenever possible, while 14% reported using it occasionally. Another 20% admitted to using crypto rarely, and 11% stated they almost never use it.
These findings align with earlier research confirming millennials’ openness to adopting new financial technologies. For example, Bankrate’s 2021 survey showed that nearly half of U.S. millennials felt “somewhat comfortable” investing in crypto assets.
Today, awareness and use have grown even further. Around 93% of millennials now know about cryptocurrency, and many actively use it for everyday shopping.
How Many Purchases Are Millennials Making with Crypto?
Data from Coupon Follow revealed that 4% of the 1,185 surveyed millennials completed more than 10 crypto purchases over the past 12 months. Furthermore, 15% made between six and ten purchases using cryptocurrency. Meanwhile, 45% reported making between two and five crypto purchases, and 20% preferred not to spend their digital assets at all.
These findings suggest that Millennials crypto purchases 2025 are no longer niche activities but part of an emerging mainstream trend.
Broader Crypto Adoption and Financial Perspectives
Besides regular spending, many millennials see cryptocurrency as a serious investment. Around 12% view Bitcoin as the best way to invest money they will not need for at least a decade.
As the trend continues, the role of crypto in daily transactions could grow even larger, pushing financial institutions and retailers to adapt to the rising demand.
Ultimately, Millennials crypto purchases 2025 reflect a generational shift towards a decentralized, digital-first economy.
